Many people know what simple SEO is. It is the process of increasing website traffic, improving your page rank, increasing sales, and getting more customers. Simple SEO will scan over your entire web site and come up with an approach for how to make it better search engine friendly, with easy to understand guidelines. Simple SEO takes all of the hard work out of keyword optimization and does it for you with easy to understand guidelines. This is what some people call the “magic” behind simple SEO.
When you are using a website for simple SEO, it will have many different aspects. First, there are no Meta tags. Meta tags are a must when using simple SEO to get better rankings. Instead, there are text and template fields for Meta keywords and various other things that can be optimized.
Another aspect is that keywords are placed into the Meta tag, instead of having to do keyword research on your own to figure out which ones would be best. When using a website like this, the content is already optimized for the keywords. The only thing left to do is to make sure that the keywords are actually present in the content of the page.
Here comes the most important part of simple SEO. The actual implementation of the strategy. Since keywords and content are already optimized, the next step is just to create the actual text and template tags that will be used in the site. The real hard work is done through the usage of meta descriptions. If you look back at sites used for simple SEO, the actual tags used were quite simple. They usually just consisted of a few words, with the actual keywords shown below.
A more complex form of Meta tag would consist of the name of the business, a couple of words about the product, and the actual keyword used for on-page optimization. It is crucial that the content on a website consists of a few keywords, so the tags must be well-formed. Meta descriptions are not visible to search engines. They are only created once and cannot be removed. The only way they will affect your ranking is by being effective in generating links and volume.
The main benefit of Meta tags is that search engines can identify the popularity of a particular page quickly. To optimise keywords effectively, it is essential to place them into the meta description, as well as into the actual page titles. This is because web users do not usually spend time looking through the full content. By creating page titles based on the keywords, and using short keyword phrases as page titles, it will be easier for them to locate the content that they are searching for.
For example, if you were searching for “motor insurance in UK”, the search engines will give you the results as either a Google UK landing page or a Google Ireland landing page. The content being viewed is not the only factor that will be counted when determining rankings. In order for an SEO to be considered as an effective method of improving rankings, it should also be able to be found from within the search results. This is where Meta tags come in handy, being able to tell the search engines which content should be contained within each page. If they see that the keywords and key phrases have been included in the titles and descriptions of the posts, it will improve the chances of being noticed.
Many people believe that it is best to create Meta descriptions as plain text so that it can be ignored by the search engines. This is not the case, however, as simple SEO techniques can actually be incorporated into the Meta description field and still lead to better rankings. By using some of the advanced techniques such as Including Keywords in the Title, it is possible to turn the Meta tag into a very useful extra for optimising page content. In this situation, Meta descriptions do not need to be visible, leading to even better rankings.